Who We Are

Nowhere else in the nation do walkers and drivers collide more often than on the streets of Central Florida. On average, three people are hit each day for doing something as simple as crossing the street in Orange, Osceola and Seminole Counties. It’s no wonder the region consistently ranks as one of the deadliest for pedestrians in the nation.

The Best Foot Forward for pedestrian safety initiative was launched in June 2012 to reduce the number of driver versus pedestrian collisions by focusing on getting more drivers to yield to people in marked crosswalks. More than a campaign, this “Triple-E” behavioral change process seeks to create lasting social good through the consistent and persistent application of low-cost engineering, community education and high-visibility enforcement.